BMW, Mercedes-Benz Fight to Outsell Each Other in China

BMW, Mercedes-Benz Fight to Outsell Each Other in China
BMW may have outsold Mercedes-Benz globally in 2009, but the two German automakers are both vying to be the biggest luxury brands in the Chinese market.


For the time being, BMW holds that title. Over the past six years, its marketshare in China has grown from 16 to 23 percent, but BMW isn’t resting on its laurels. At the Beijing auto show, CEO Norbert Reithofer announced the company has increased its 2010 sales forecast (which includes BMW, Mini, and Rolls-Royce vehicles) by 20 percent, bumping the total to 120,000 units. In contrast, BMW sold 90,500 vehicles in China in 2009.

New vehicles tailored to the Chinese market -- like the new long wheelbase 5 Series sedan -- will likely help BMW achieve that goal, but the automaker sees the potential to grow over the long term. Reithofer believes his company can build as many as 300,000 vehicles annually in China, thanks in part to an expanded joint venture with Brilliance Automotive Holdings. BMW is expanding its existing plant in Shengyang, which builds the 3- and 5 Series lines, but is also building a second facility, which may build the X1 crossover for the market.

Daimler was a little less forthcoming with specific goals for its Chinese market strategy, but said it simply plans on outselling BMW by 2011. The automaker believes a number of products, designed exclusively for Chinese customers, will help propel it to the top of the sales charts. In addition to launching a new line of heavy-duty trucks for commercial clients, Mercedes-Benz will ultimately launch an electric car co-developed with Chinese automaker BYD, and a long-wheelbase C-class sedan.

Of course, these plans for domination assume another German rival -- Audi -- isn’t able to turn about its fortunes in China. Although it had been the leading luxury brand in the market for the last 20 years, Audi has seen its marketshare slip over the last six years, falling from 66 to 46 percent. Should the firm’s new A8L or the forthcoming A7 fastback resonate with Chinese buyers, BMW and Mercedes-Benz both have their work cut out for them.

Source: Automotive News; 1,2 (Subscription required)

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Brabus Gives Mercedes-Benz SL65 AMG Black Series More Power, More Black Paint

In its search for more power, Brabus created the T65 RS using the Mercedes-Benz SL65 AMG Black Series and endowed it with 788 horsepower and 811 pound-feet of torque.

Starting with an already exclusive SL65 AMG Black Series, Brabus modified the factory twin-turbo 6.0-liter V-12 with some additional components. Two new exhaust manifolds with two new turbochargers were fitted to the twelve-cylinder engine, as were four large intercoolers to really get the air flowing. Feeding out from the engine is a stainless-steel exhaust system with free-flow cats.

To help harness the extra power, the SL65 Black Series was given a new engine electronics package that helps the car meet Euro IV emissions standards. In actuality, maximum torque is rated to an astounding 1047 pound-feet at 2100 rpm, but Brabus chose to electronically limit the car to 811 pound-feet, likely for drivability concerns. Peak horsepower is reached at 5500 rpm.

Unfortunately, extra power doesn't always translate to lower 0-to-60-mph times. We tested the standard Black Series to reach the mark in 3.6 seconds and the T65 RS posts the same number. In other performance figures, the T65 RS hits 124 mph in just 9.8 seconds and is capable of traveling in excess of 206 mph, but is also electronically governed to 200 mph.

As you can tell from the photos, the T65 RS really rides the Black Series name with its matte-black paintjob and darkened wheels. A special carbon-fiber hood scoop, black leather and Alcantara seats, and stainless-steel door sill plates with illuminated Brabus logos add the special German tuner touch.

Pricing has not been revealed, but with a starting price tag of $300,000 for the basic SL65 AMG Black Series, you can bet the T65 RS will command a premium.

Source: Brabus

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Two tuners have worked their magic to turn out their own versions of the latest BMW M3 that are, respectively, faster and more carbon-fibery Ultimate Driving Machines.

On the speed side, wheel tuner Emotion Wheels has expanded its business to include full tuning packages. In the case of the E92 M3, Emotion has eked out 707 horsepower from the V-8 that usually produces 414, claiming "significant" improvement in straight-line performance. Emotion's full upgrade also includes 19-inch black matte wheels, exterior styling enhancements, and a carbon-fiber hood.

Speaking of carbon fiber, aftermarket supplier Arkym is now offering a hood, trunk, and spoiler made from the lightweight stuff

Arkym's kit will set you back $1999 for the single-side hood (add $500 to make it a double), and $1249 for the single-side trunk (add $450 for the double). No pricing information has been released for the Emotion power and appearance package.

 source by automobi

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Ad Watch: Lexus LFA Breaks Champagne Glass Without Moving

In Lexus' latest advertisement for the already sold-out LFA, the 552-horse exotic remains stationary. It's strapped to a dyno, next to a champagne flute. As it races towards redline, the 4.8-liter V-10's exhaust note, channeled through a microphone and speaker, shatters the glass.

The ad, called "Pitch," began airing this month. In part, it aims to show the efforts taken by Lexus' to make the LFA's unmistakable exhaust note. Lexus says, in a press release, "After studying the unmistakable soundtrack generated by Formula 1 cars at maximum revs, the team created the signature LFA sound beginning by emphasizing the secondary combustion frequency of the engine and then introducing primary, secondary and tertiary firing harmonics."

Lexus claims to have used no camera tricks or computer-generated imagery in the ad. Instead, the team sourced a flute that would shatter at the frequency emitted by engine at redline. Click here to watch the ad. Click here to download audio clips of the LFA (under "Digital Premium").

Source: Lexus

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Turbo Time: IndyCar Unveils 2012 Engine Regulations, Calls for Turbochargers

Looking for some technical diversity in the Izod IndyCar series? Wait until the 2012 season. Officials announced new engine rules that not only focus on improving fuel economy, but may also allow an array of manufacturers to become involved with the series.

Presently, power in each and every IndyCar racer comes courtesy of a 3.5-liter V-8 developed and manufactured by Honda. Come 2012, cars will use engines sourced from several different companies, although they must conform to some basic specifications. At this point, the preliminary spec sheet calls for an engine that is turbocharged, capable of running on ethanol, has a maximum displacement of 2.4 liters, and no more than six cylinders.

In racing, those regulations are anything but stringent. IndyCar’s idea was to inspire companies to develop various engine designs to aim for the perfect balance of fuel economy and power. Fuel economy will be a critical factory, as IndyCar plans on ultimately regulating power output. Although no firm rules have been set, it’s believed output will be restricted between 550 and 700 horsepower, depending on the track.

“We will continue to evaluate rules that will keep a level playing field across the board with the various engines that could enter our sport,” said Brian Barnhart, president of competition and racing operations for IndyCar.

“For example, we could see a V-6 competing against an inline-four at all Izod IndyCar series events in the future. We will require reference engines as a benchmark in performance while looking at sonic air restrictors, fuel flow restrictions, and more as key criteria for competition.”

Although a chassis supplier has not yet been set for the 2012 car, this instills any interested manufacturer with a greater challenge, as they will need to design and build a chassis capable of housing any number of engine configurations.

Source: IndyCar

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